Video Production for Nonprofit Mindfulness App

Client Overview

Client: Oxford Mindfulness Foundation
Location: Oxford, England
Industry: Nonprofit / Health

The Oxford Mindfulness Foundation is a nonprofit organization committed to improving mental well-being through research-based mindfulness and meditation programs.

Project Scope and Objective

Brandefy was hired to support the Foundation’s app development by producing:

1. High-quality training videos for a self-paced course
2. Content tailored for international audiences, including an additional project for the United Nations intranet.

Key Objectives:

1. Record speakers in multiple locations while maintaining consistency.
2. Deliver polished video content featuring smooth transitions, on-brand visuals, animations, and synced voiceovers.
3. Ensure compatibility for mobile app and UN intranet distribution.

Our Approach

Brandefy provided full-scale video production and post-production services:

1. Planning & Logistics:
– Collaborated on script review and scheduling.

– Managed all location and technical setup for speaker recordings.

2. Post-Production Excellence: 
– Delivered final training videos with seamless transitions, clear pacing, and high-quality graphics.

– Aligned visual pacing with voiceovers for maximum clarity and engagement.

3. Flexibility & Collaboration: 
– Maintained a client-led timeline, offering flexibility without compromising quality.

– Communicated consistently via Zoom and email, responding promptly to edits and feedback.

Results and Impact

The engagement led to two successfully delivered projects:

1. Oxford Mindfulness App: Delivered a complete, self-paced video course, praised for quality and effectiveness.
2. UN Training Initiative: Produced high-standard content now used internally by the United Nations.
3. Stakeholder Satisfaction: Videos received positive feedback from both users and stakeholders.

Testimonial

“They picked up on things we had not noticed that could be improved… Marton was always available, happy to make edits, and ensured we got exactly what we wanted.” – Sharon Hadley, CEO, Oxford Mindfulness Foundation

Why Brandefy?

The client chose Brandefy for their:

1. Professionalism and Precision: Highly detailed approach that improved the final product beyond expectations.
2. Trusted Reputation: Recommended by peers and validated through initial consultations.
3. Responsiveness: Always available for feedback, creating a strong, collaborative partnership.

Final Notes

This project underscores Brandefy’s capacity to produce sophisticated, meaningful content for global nonprofit initiatives. With strong attention to detail and flexible project management, Brandefy helped deliver digital mindfulness training that meets the highest international standards.