The latest trend of 6-second advertising or popularly known as bumper ads on video marketing platforms like YouTube has opened up new possibilities for advertisers who want to get their brand message across through video without breaking the bank. As…
Videos have an undeniable effect on our everyday lives. Online video sharing platforms like Facebook, Vimeo, and YouTube have millions of monthly users. With the prevalence of online videos, it seems only logical that this well-known and widely used medium…
Now that the Snyder cut has been officially released, the world has finally seen what director Zack Snyder’s initial vision for Justice League would have been if he hadn’t quit the project after a family tragedy. In certain ways, the…
Producing a fundraiser video is one of the most effective ways to evoke emotional responses from prospective supporters, spreading awareness of your cause, and increasing donations. A successful fundraising video will help the fundraiser stand out from the crowd. Although…
Video content is inarguably one of the most successful mediums used by businesses today to promote their products or services online. As a matter of fact, consumers prefer video over some other form of content because it is more entertaining,…
A customer testimonial video shows your client talking about your brand, your product, and services, or their experience while working with your company. If you are looking to build trust between your brand and your customers, a testimonial video is…
Nowadays, creating a product video is as easy as taking out your product, snapping a video of it using your phone, and then posting it on your social media account. Well, for entry-level product videos, maybe. But for high-quality product…
One of the most effective types of video marketing that has gained popularity over the years is the explainer video. These are short videos that ‘explain’ your brand’s product or service. There are three popular variants, live-action, animation, and whiteboard….
Video consumption is different from every generation. Some generations like Gen Z love to spend time on social media platforms such as Instagram and YouTube to watch entertaining videos. Older generations, however, tend to watch videos when they’re looking for…
Over the last decade, healthcare has greatly developed to the point wherein technology has become a critical mechanism for increasing productivity, lowering prices, and achieving positive results, among other things. Medical professionals who value communication, such as physicians, paramedical workers,…
