In light of the recent COVID-19 pandemic, it’s highly recommended to practice proper social distancing to prevent the spread of the coronavirus. For most teams, this would involve working from home as much as you can. Unfortunately, this also means…
It is no doubt that one of the fastest-growing segments of digital marketing is online videos. According to top production companies in Los Angeles, the power of online videos in advertising focuses on helping businesses stand out from their competitors….
Whether you believe it or not, music is a necessary tool when it comes to producing an effective marketing video. According to video production experts, music has the power to influence how your viewers perceive your message. This is in…
Corporate video production is all about sending effective brand messages. So when creating a straightforward marketing video, it is essential to keep the messaging on point. While some people use methods such as on-screen text and talking-head interviews, the overall…
Storytelling is one of the most creative skills you can learn out there. With the right practice, platform, and performance, you may be able to positively impact your community and, quite possibly, bring more good into the world. Here are…
Producing an interview video for marketing purposes may sound easy at first but it’s actually very challenging, especially if your subjects are not confident when facing the camera. Perhaps this is one of the most common roadblocks that videographers face…
In one of our previous articles, we mentioned that video is a versatile medium. This time around, we will scoop another video production concept that will reveal the challenging, yet extremely fun side of video making. You probably have seen…
Behind every video, regardless of its genre, is a story worth telling to draw your audience and get them glued to their seats. Here are some genres you may want to consider incorporating in your next video project with one…
Advertising actively tries to influence a company’s target market and their respective communities. Furthermore, it’s worth noting that most advertisements aren’t exclusive to any age group. Therefore, regardless of how old your prospective clients are, it’s often highly recommended to…
Video production requires a lot of thorough planning and organizing in order to guarantee that the video you produce is effective—regardless of its purpose. This means that the video should be more than just simply visually appealing, rather stunning and…
