One of the most effective types of video marketing that has gained popularity over the years is the explainer video. These are short videos that ‘explain’ your brand’s product or service. There are three popular variants, live-action, animation, and whiteboard….
In recent years, the digital environment has experienced a big transition as many consumers have begun using their smartphones more. In fact, more than 285 million people in the United States are expected to own a smartphone by 2023. This…
The year 2020 has made virtual events extremely popular in response to the stay-at-home protocols and other pandemic restrictions. In fact, brands had to readjust their plans and allocate budgets for the said virtual events. Now that we are in…
People tend to think that as soon as they upload their videos online their job is done. However, to maximize potential and make improvements on your next postings, you need to examine your video’s performance. Doing so allows you to…
Businesses and professional companies utilize video presentations to educate, inform, encourage, and convince both their internal and external clients. They create video presentations on marketing, education, and corporate engagement systems, using the combination of compelling narratives and video production techniques…
Video-based learning is an innovative and immersive form of teaching. In fact, videos are one of the main e-learning resources that makes education more interesting and effective. By offering visual illustrations, they enhance learning efficiency and allow people to absorb…
As a superior marketing vehicle, it is not a surprise that more and more businesses are utilizing the power of animated videos nowadays. With the use of animated video production, you can achieve just about any objective. No matter what…
Storytelling is one of the most creative skills you can learn out there. With the right practice, platform, and performance, you may be able to positively impact your community and, quite possibly, bring more good into the world. Here are…
In one of our previous articles, we mentioned that video is a versatile medium. This time around, we will scoop another video production concept that will reveal the challenging, yet extremely fun side of video making. You probably have seen…
Video production requires a lot of thorough planning and organizing in order to guarantee that the video you produce is effective—regardless of its purpose. This means that the video should be more than just simply visually appealing, rather stunning and…
